If you know how to use trending hashtags Instagram to get engagement on your posts then you should transform that attention to sales. The best way to do so is to drive the traffic to your website. Here are a few ways to use Instagram to drive traffic to your website.
Add a link to your Instagram bio
Using a website link in your bio is the most common way to drive followers to your website. You can include one clickable link in your bio so you need to ensure you use it effectively. You can add a link by editing your profile and typing it in the website text box.
Use a call to action
Design photos that convert. Layering a call to action and the URL of your website directly onto an attractive photo and coupling it up with top Instagram hashtags is the best way to go about it.
Add URL in videos
You can use Instagram videos to bring storytelling to life. Instagram videos generate more inbound links than photo posts so it is worthwhile to invest in a fifteen-second narrative.
Invest in ads
Instagram has opened its API to all brands and companies. By investing in the platform, brands and businesses can target the right demographic through users’ interests. You are likely to see an increase in your website visits by investing in ads. Ads allow you to include clickable links in your posts.
Leverage the influencers’ reach
You will need an extra push to extend your reach and build your brand awareness. By working with influencers, you will be able to amplify your message. Make sure you connect with influencers in your industry or niche to create effective content for your users and use relevant trending hashtags Instagram. Influencers capture the attention of followers because they are trusted and recognizable for their reviews and product advice.